Reports

Market Positioning Report

Saved Idea Room and Project Dashboard positioning plus local scene scans for target audience, release fit, budget posture, USP signals, references, and why-watch strength.

Current project

Untitled Film

Generated locally 6/11/2026, 8:44:12 PM

Profile Coverage

36%

Target Audience

Theatrical family audience

Release Fit

Theatrical

Budget Position

Lean

Why Watch Score

0%

USP Signals

  • Needs more story signal.

Similar Films Reference

  • Needs more story signal.

Market Risks

  • USP needs sharper definition
  • Why-watch promise is still weak
  • Idea Room market positioning is not drafted
  • Audience segment needs clearer positioning

Positioning Profile Rows

AreaSourceStatusNotesSPINE IN Note
Logline builderIdea RoomMissingNot drafted yetLogline builder needs saved positioning detail.
Premise builderIdea RoomMissingNot drafted yetPremise builder needs saved positioning detail.
Theme finderIdea RoomMissingNot drafted yetTheme finder needs saved positioning detail.
Genre selectorIdea RoomDraftedMasalaGenre selector is started; sharpen audience-facing specificity.
Market positioningIdea RoomMissingNot drafted yetMarket positioning needs saved positioning detail.
Similar films referenceIdea RoomMissingNot drafted yetSimilar films reference needs saved positioning detail.
USP checkerIdea RoomMissingNot drafted yetUSP checker needs saved positioning detail.
Why should audience watch this?Idea RoomMissingNot drafted yetWhy should audience watch this? needs saved positioning detail.
Target marketProject DashboardDraftedTheatrical family audienceTarget market is started; sharpen audience-facing specificity.
Budget scaleProject DashboardDraftedMediumBudget scale is started; sharpen audience-facing specificity.
Theatrical / OTT / Pan-India selectorProject DashboardDraftedTheatricalTheatrical / OTT / Pan-India selector is started; sharpen audience-facing specificity.

No screenplay market scan yet

Open a project or import a script so SPINE IN can scan local story material for market positioning signals.